How to Add a Restaurant to Google Maps
The success of any restaurant is governed by its visibility and discoverability. If customers cannot locate you online, they might probably never get to know you or reach your location. So, a restaurateur must ensure that his business secures the first few places when hungry customers are searching for places to dine-in or order food. This is possible by creating a Google My Business Page and eventually adding the restaurant business to Google. This must be a restaurant owner’s first step towards capturing potential customers at the local level.
Restaurantify tells you why a restaurateur must mandatorily add his restaurant to Google and how it needs to be done.
Why a Restaurant Needs a Google My Business Page?
65% of people use their smartphones to look for restaurants within a walking or driving distance (‘restaurants near me’ searchers)
66% of people make use of online maps to guide them to the restaurant location
51% of people use the Internet to get the contact number
90% of prospects searching the Internet for great food using hand-held devices convert easily into customers
The statistics above clearly imply that consumer activity while making restaurant related searches are always greatly local and urgent too.
Thus, any restaurant that is present on the Google My Business listing through its own Google Business Page can reap the multiple benefits of being easily visible and discoverable.
The other compelling reason include:
1. Competitive Advantage:
Beating local competitors is extremely easy with a Google My Business listing.
2. Greater Volume of Online Ordering:
A Google My Business page enables customers to place food orders online thereby, increasing the restaurant’s revenue.
3. Local Search Rankings:
A Google My Business page improves local search rankings. This is because Google takes into account the distance and proximity while showing a search result. If a potential customer is near you, your restaurant’s name will be shown first in the search results.
4. Enhances Customer Experience:
With Google allowing restaurants to upload their menu, customers get an opportunity to look at the restaurant’s culinary offerings even before they make a visit. The menu that can be edited will be displayed during mobile searches too.
Read More..
Comments
Post a Comment