Restaurantify

  To be an expert in restaurant management, a restaurateur must have knowledge of not just kitchen and people management, but also marketing, accounting, finance, human psychology and other related disciplines.  Since no one can be a master of all business disciplines, it is important to research the rules and regulations that apply to one’s specific industry and know them to get a grasp of the ways that can differentiate you from others. Read More.. https://restaurantify.com/creative-restaurant-contest-ideas-for-increased-sales-profits-brand-recognition/

At present, the world is witnessing the stupendous  growth of the restaurant app  market. By 2023, statistics foresee that the  digital food ordering and delivery segment will reach a value of $365 billion . Watch more..

Secret menus are the latest craze in the restaurant industry. It is a fun-filled, engaging way for restaurants to create buzz and drive traffic. A variety of unofficial and unadvertised favorites of foodies have now made their way into secret menus.  Watch more..

For the uninitiated, a  food truck business  is nothing but a truck selling piping hot food. The inside of the truck is renovated into a kitchen and food is served on the road, literally. It is a mobile restaurant moving from one place to another. People who love eating out for dinner find such food trucks an attractive and pocket friendly option. They also love the idea of the restaurant coming in search of them rather than the other way around. Watch More..  

 If you are new to the challenges of a restaurant business and its ocean deep management techniques, the topic of ‘How to manage a restaurant?’ can be daunting.  Restaurant management includes multifarious tasks from handling community reach-out, resolving staff conflicts, supervision of inventory status, meeting (and exceeding) customer expectations, etc. All these tasks have to be carried out while ensuring that the front-end and back-end operations are running smoothly. Restaurant managers must possess several skills from prioritizing to delegating in order to be competent.  Before moving on to restaurant management, it is essential to remember that website creation for a restaurant is of utmost importance for attracting customers online. Make use of a restaurant website and app builder that integrates online food ordering during the website creation process itself. To build your own restaurant website use the services of a restaurant online ordering platform that provides unlimited

 Every industry, without any exception, is embracing digitization for better growth opportunities and also for providing utmost convenience to its customers. The restaurant industry is no different.  WHAT IS A MOBILE APP? A mobile application, also commonly known as an app, is a type of application software that is meant to run on mobile devices like a smartphone or a tablet computer. A mobile application is designed to provide users with similar or the same functionalities that are offered for people accessing through PCs. IMPORTANCE OF A RESTAURANT MOBILE APP Restaurant mobile apps can provide a great fillip to the pandemic affected restaurant industry. With an enhanced customer engagement and better user experience, restaurant owners can increase the number of customers and also generate an additional stream of revenue. With a mobile app, customers can easily place food orders while restaurants enjoy the benefits of a greater volume of food delivery.  At present, the world is witnes

  While thinking of ‘mobile food options’, you may conjure images of conventional street food vendors on mobile vehicles. But, this no longer holds good. This is now the age of a new group of businesses revolving around the concept of mobile food options. It is known as ‘FOOD TRUCKS’.  Mobile food joints do not only offer food on the go, they are also focal points for great social interactions.  For anyone intending to make some money by selling food it offers great flexibility with a low investment requirement. A budding entrepreneur can test the waters in the food industry with a food truck first and then expand the concept into a restaurant if it is received well by customers. WHAT IS A FOOD TRUCK BUSINESS? For the uninitiated, a food truck business is nothing but a truck selling piping hot food. The inside of the truck is renovated into a kitchen and food is served on the road, literally. It is a mobile restaurant moving from one place to another. People who love eating out for di

 If you wish to open and run a new restaurant successfully, start with proper planning. This is when you must know how to draft a precise restaurant marketing plan. WHAT IS A RESTAURANT MARKETING PLAN? A restaurant marketing plan is an exhaustive report that describes how a restaurant plans to execute its marketing strategy for achieving business goals.  A restaurant marketing plan is a detailed, written document that is created even before a restaurant begins its public operations. Of course, if a restaurant does not have one despite starting business already, it is never too late to benefit from the features of a comprehensive restaurant marketing plan - the topic of today’s discussion. A restaurant uses its marketing plan as a blueprint that states how it is going to persuade customers to visit it. When this blueprint is digitized and brand propagation activities done online, it becomes a digital marketing plan.  WHY IS A RESTAURANT MARKETING PLAN ABSOLUTELY NECESSARY? With a well-

  Starbucks has started to gain a loyal grade-school-aged customer base because of certain indigenous twists that they have brought to a few of their best-selling drinks to make them more kid-friendly. Walk into a Starbucks in Manhattan and ask for a cotton candy Frappuccino. The barista will create an official offering by adding raspberry syrup to a Vanilla Bean Frappuccino. The essential key to unlocking this secret surprise package is to know that one such secret exists. It is always fun to be “in the know” of secrets right? Starbucks has made use of this genius restaurant marketing strategy to attract young audiences into the brand loyal circle - without spending any additional resources on it. Starbucks also refers to this phenomenon as a pleasant surprise because of the myriad concoctions that people order with their Frappuccino, resulting in the development of Starbucks’ secret menu. Secret menus exist in many other popular restaurants like McDonald’s, Burger King, In-N-Out Bur

  A menu always tells a restaurant’s story. It is the space that explains to customers your culinary strengths and also brags about your brand persona. It is the first material handed over to any customer who settles down at a restaurant table expecting a memorable meal and a dining experience. But, if diners already knew everything about your menu offerings, wouldn’t you be surprised? Isn’t that a breeze for restaurants?  A recent research states that 93% of people read online menus before making choices about which restaurant they must dine in. You might have been chosen because of the variety of your appetizers and starters. Thus, online menus play a vital role in inspiring people to choose you and decide on the menu items that they wish to relish, even before they walk into your restaurant. WHILE MENU MATTERS, ONLINE MENUS MATTER A LOT   If you are yet to create an online menu for your restaurant, here’s why it is important: Meet Your Customers Where They Are As we said earlier, p